Product Integration
Project Overview
Role: Senior UX/UI Designer
Timeline: April 2025 – Present
Platform: Enterprise Web & Internal Tools
Goal: Integrate three training products into a single, unified ecosystem to improve usability, consistency, and speed of development.
Impact: Streamlined UX across products, improved dev output with shared UI assets, and aligned the customer into a cohesive product experience.
The Challenge
The business group has been building three distinct training tools used by airlines for flight and maintenance training. Each product had its own architecture, workflows, and UI—resulting in:
Siloed customer experiences
Inconsistent design patterns and inefficient dev handoff
The inability to access the other tools through shared navigation
The challenge has been not just to merge UI elements—but to strategically integrate the products in a way that honors complex technical requirements while improving the customer experience.
Goal: Align the three product's visual aesthetics by onboarding the development teams to design systems and components.
MY ROLE
As the lead UX/UI designer on this initiative, I:
Guide product integration strategy for all three products in tandem with the Principal UX Strategist to align Product and Development.
Lead design discovery sessions with UX, Product, and Dev to gather shared patterns and areas for design and component alignment.
Deliver customer journeys, use cases, low-fi wireframes as proof of concepts (POC), high-fi wireframes, clickable prototypes, and discovery sessions as needed to validate UX/UI direction.
Discovery & Alignment
To fully understand the problem, I:
Conducted informal interviews with UX and Product on each team to understand their siloed product and how they overlap and stand alone.
Accessed each test environment to get hands on experience with how the product currently works to better understand the customer experience.
Facilitated cross-functional discovery workshops to surface shared pain points and integration blockers.
A key insight: While each product has different purposes, their UX/UI overlaps by 60%, giving us a strong case for shared navigation, components, and the need for a clear design system.
Design Strategy & Execution
I co-developed a strategy to unify the ecosystem while navigating business boundaries, group think, and technical limitations:
Led UX discovery sessions to gain consensus on navigation patterns, content structure, and component behavior—reducing decision-making delays downstream.
Turned business requirements into a clear customer journey and used it to guide the uses cases, wireframes, and click through prototypes.
Guided several leadership reviews to ensure the specifications and UX/UI integration is in alignment with business goals.
Outcomes
Designed a click through prototype of a visually aligned integrated product
Improved internal stakeholder alignment, making integration timelines more predictable
Gained alignment within the UX team on using a single component library and clearly defining a design system to ease design duplication and improve dev handoff.
If I had more time
I would have loved to conduct direct user research with external airline customers to validate workflows more thoroughly and fine-tune UI behaviors for their real-world training environments.
Key Takeway
This project reminded me that successful product design—especially in enterprise environments—is as much about facilitating alignment as it is about designing interfaces. By building bridges between tools, people, and systems, I helped transform a disjointed UX experience into a cohesive, scalable ecosystem.